1. Cultural Studies finds its origin in the ‘Birmingham Centre for Contemporary Cultural Studies in UK.
2. Cultural Studies offers us a set of ways for reading a wide variety of contemporary popular cultural phenomena.
3. According to Cultural Studies, culture is produced through everyday living – the food people eat, the fashion they adopt, the entertainment they prefer or the festivals they celebrate.
4. Thus, Cultural Studies investigate the process of making culture. Example : Contemporary Cultural Studies takes everyday life very seriously. It studies lifestyle, consumption and social relations in metropolitan cultures.
