When v << c time dilation effect of relativity can be neglected (i.e. t’ ≈ t ) and we can use time in the reference frame fixed to the observer. Suppose the source emits short pulses with intervals T0 . Then in the reference frame fixed to the receiver the distance between two seccessive pulses λ = c T0- vτ T0 is when measured along the observation line. Here vτ cos θ is the projection of the source velocity on the observation line. The frequency of the pulses received by the observer is
(The formula is accurate to first order only)
The frequency increases when the source is moving towards the observer.