Correct Answer - Option 2 : Blue
Explaination: When designing a web page for women, soft “cooling” colors of blue, purple, and green should be used. Deep colors of blue, green, and black are more suitable when targeting men.
If you are trying to create a website to appeal to men and women, it will be easy to attract them with the color blue.
The most interesting factor is that blue is the most preferred colour for both men and women. Maybe this is obvious as if you ask people their favourite colour, many do say blue.
Hence, Option (2) is correct.