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Hema is one of the most successful managers of her company, ‘Kobe Ltd.’ She uses her creativity and initiative in handling challenging situations at work. The knowledge gained by her during her student days at a renowned management institute as well as through her observation and experience over the years is applied by Hema in a skillful manner in the context of the realities of a given situation. She often reads books and other literature in various fields of management to keep her knowledge updated. 

1. An aspect of the nature of management is being highlighted in the above description. Identify the aspect and define it. 

2. Explain any three features of the aspect identified in part

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1. In the above case, management as an art is being highlighted. 

An art refers to the application of knowledge and personal skills to achieve desired results. Management as an art means the application of principles of management and personal skills of managers. 

2. Following are the features of management as an art: 

  • Situational – Management has to deal with the human beings who behave differently in different situations. It is not possible to develop a set pattern for the given situation. 
  • Personalized approach – The application of management principles depends on the experience and personal skill of managers. Every manager has his individual approach and technique in solving problems. 
  • Continuous practice – One becomes an efficient manager through practice over time. Every manager applies the principles of management differently on how he has practised these and how much creative he is. Like any other art, management is also creative.

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