To create a text block with the text tool:
(i) Select the text tool (T) from the toolbox. The pointer turns into an I-beam.
(ii) On an empty area of the page or pasteboard, do one of the following:
Click the I-beam where you want to insert text. This creates a text block the width of the column or page. By default, the insertion point jumps to the left side of the text block.
(iii) Type the text you want. Unlike with a text frame, you do not see the borders of a text block until you click the text with the pointer tool.