If a business satisfies its investors they are likely to invest more money in a project as a result, more funds will flow in and the same can be utilized to modernize, expand and diversify the existing activities on a larger scale happy financiers can fulfill the rising demand of funds needed for its growth and expansion.
- They need to give a fair return to Shareholders.
- They need to give true and fair information to shareholders.
They need to give them proper opportunities to shareholders.