Maximum Retail Price (MRP) is the maximum price that can be charged by the retailer or wholesaler who sells the commodities. No consumer is supposed to pay them more than the price printed in the pack of the product. The most possible reason that the consumer can do for the charging against the Maximum retail price (MRP) are:
- Bargain maximum with the retailer if he charges more than the price that is printed as Maximum Retail Price. If even then the retailer is not convinced that approach the consumer court to sue exploitation.
- Motivate the consumer groups to pressurize the dealers to charge the price below or equal to the MRP. This will facilitate the sellers to charge a reasonable price for the product.
