Merits:
1. As the voters elect their representatives directly, direct elections are considered to be a more democratic method of election.
2. It educates people regarding the government activities and helps in choosing the appropriate candidates. Also, it encourages people to play an active role in politics.
3. It empowers people and makes the rulers accountable for their actions.
Demerits:
1. Direct elections are very expensive.
2. Illiterate voters sometimes get misguided by false propaganda and sometimes campaigning based on caste, religious and various other sectarian consideration spose serious challenges.
3. Since conducting direct elections is a massive exercise, ensuring free and fair elections at every polling station is a major challenge to the Election Commission.
4. There are instances of some political candidates influencing the voters through payments in the form of cash, goods or services.
5. Election campaigns sometimes results in violence, tension, law and order problems and affects the day-to-day life of people.